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The 3/50 Project Unites Small Business and Consumers in Stabilizing their Local Economy
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With a tag line “Save your local economy three stores at a time,” the projectʻs goal is to promote shopping in locally owned businesses while thanking customers for the positive impact that decision has on a local economy. Could be those three. Another three. Doesn’t matter. It’s about funneling revenue back into local business. You know-—the folks that pour money back into the community via commercial property taxes, payroll taxes, sales tax, and salaries (not to mention all that good will by way of volunteer time, silent auctions, sponsored softball teams, workshops, book signings, etc.). “Fifty comes from the idea that if even half the employed population spent a mere $50 per month in locally owned retail stores, those purchases would generate more than $42.6 billion in revenue,” she continues. “Thatʼs a huge impact for a relatively small investment.” Which leads to a third number on the flyer, sixty-eight—the dollar amount that remains in a communityʼs economy for every $100 spent in locally owned stores. By contrast, only $43 per one hundred remains local when spent in national chains; little or no revenue results from online purchases. For more information, please visit the 3/50 project website. |
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